Want a Way to Reach Thousands of Potential Customers and Clients? Consider Marketing Your Product or Service Through Email.
Email is the hottest thing to come to marketing in years. Now that more than half of all North Americans are using email, you can reach thousands of prospective customers with the click of a key. And the cost is almost free.But before you fire off your latest sales letter to a long list of addresses, make sure everyone on your list WANTS to be there. Unsolicited email (or "spam") is forbidden by online custom and against the law in some states. Send out even a single spammed message and you'll get kicked off your Internet service and flooded with hate mail.
Perhaps more important for the marketer is the fact the unsolicited email gets very poor results. Most people simply ignore it. You can send your message to one million people and get zero response.
Fortunately, there are fine companies who compile lists of people who have asked for email on particular subjects. These "opt-in" lists are highly effective. Want to send your sales letter to 5,000 eager home-based businesses? Both PostMasterDirect.com and BulletMail.com email your message to a targeted list.
In addition, one of the best things about selling on the Internet is you can automate much of the work. It's very easy to provide information and follow-up to customers by using simple autoresponders. These Internet gizmos automatically send your sales information to anyone who asks for it. When a customer sends an email to your autoresponder address, your info is immediately sent back to them via return email.
For example, send an email to my autoresponder located at list@sendfree.com. You will be sent a list of 25 of my best reports available FREE on--you guessed it--more autoresponders.
Many firms now offer this free service. SendFree.com not only gives you 20 no-cost autoresponders, but sends your ad throughout their network in a free ad exchange. Some systems even send a prospect multiple follow-up messages without any work on your part. You can get this kind of autoresponder free at zinfo.net. Get a free seven-lesson course at bizguru@zinfo.net.
Get Kevin Nunley's "39 Quick Tips to Promote Your Business." Send $1 plus a SASE to:
Kevin Nunley 9699S 2810W S. Jordan, UT 84095You may also call (801) 253-4536 or visit www.DrNunley.com. You may contact Kevin via email by writing to DrNunley@aol.com
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