© 2006 Dream Merchant Dream Merchant • 2309 Torrance Blvd. #104, Torrance, CA 90501 (310) 328-1925 email: Jkm316@aol.com FREE SEARCH ENGINE OPTIMIZATION (SEO) TIPS A Step-by-Step Guide for Getting Top Placement in Search Engines.
By Robert Toth
Before submitting your site to search engines, it's very important to optimize your website. If you can't afford a search engine optimization service, make sure to follow our search engine optimization tips to have your website well optimized for the top placement in search engines.
STEP 1-- Analyze Your Competition
The best way to start optimizing your website is analyze your competition. Take a look at the web pages that currently have top rankings (Top 10) on Google and try to find out what these pages have done to get these rankings. Analyze the first top ten websites related to your business:
* Analyze keywords they are using* Look at their source code, meta tags
* Look at their keyword density
* Check out the internal and external links on their websites
* Look at how many sites link to them
* Look at how many pages they have
* Check out the quality and link popularity of sites that are linking to your competitors
STEP 2-- Start to Improve Your Website with Quality Content
When optimizing your website, always use keywords in the meta tags which are reflected in your page. It's not going to help your search engine ranking if the page has nothing to do with the topic.
A) Choose the right keywords--As mentioned above, analyze your competition, but never use the same same keyword and description tag. Use Overture or WordTracker to find out the most effective keywords.B) Create Title Tag--The most important tag is the Title tag, because it is in the head section of your website and many search engines use it. The Title tag should be short (about 14 words), descriptive, and to the point. The title appears on the first line in the search engines.
C) Create Description Tag--The next important meta tag is the description tag. It describes the content of your web page. It shouldn't be longer than 120 characters. The description is for the search engines, not for the viewers to see.
D) Create Keyword Tag--Use the most important keywords that your website represents. We recommend using five keywords, separated by commas.
STEP 3-- Check Your Website URL Before Submitting to Search Engines
Your Website should be finished and without errors. You should have no broken links, no spelling errors, no html tag mistakes, while also offering a good design and a site map.
STEP 4--Submit Your Website to Search Engines
Submit your site to the most important search engines--it will bring you the most traffic. Make sure to submit your URL for free to:
google.comyahoo.com
altavista.com
allthe web.com
excite.com
lycos.com
webcrawler.com
Alexa.com
Jayde.com
whatuseek.com
In addition submit to Open Directory. The ODP powers core directory services for some of the most popular portals and search engines on the Internet, including AOL Search, Netscape Search, Google directory, Yahoo directory, Lycos, DirectHit, MSn, HotBot and many others.
DMOZ and Yahoo Directory listings are tremendously valuable. There are a lot more free and paid search engines and directories to submit to, but if you don't have time to search for a submit, you can use our search engine submission service.
STEP 5--Build Your Link Popularity
The next significant step you should do with your website is build your link popularity. Link Popularity is the number and quality of other websites that link to your site. Top rankings depend on your link popularity. It can be done by creating quality reciprocal links from related websites and Internet directories.
Robert Toth provides search engine optimization, submission and link building services since 2002 and now runs Alexia Search Engine Optimization. Visit the site at: http://SearchEngineOptimization-Submission.com
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